Warning: Customers Require Social Service In 2012When it comes to providing great service, customers expect you to hear their cries via social networks.

Social CRM Transformation Demands CIO LeadershipWhen it comes to embracing social CRM, CIOs and IT managers have a duty to help their organization select the best technology and find new ways to blend their existing marketing, sales and service practices.

Social Selling: The New CRM Sales ImperativeWith customers spending more time using social media, it’s time for businesses to retool their CRM practices and increase their social network sales savvy.

Beyond Social CRM: Customer Experience Tops 2012 PredictionsFrom businesses retooling for growth, to bringing Siri to Salesforce, review our top CRM predictions for 2012.

Enterprise High-Tech CRM Power StrategiesHigh-tech companies excel at applying CRM to increase sales automation, service speed, marketing efficacy, as well as partner relationship management. Lately, the industry has also been leading the embrace of social business capabilities. Learn how to put these high-tech CRM best practices to work.

Quick And Dirty Salesforce.com Integration StrategiesFor companies that want to get up and running with Salesforce quickly, focus on keeping integration lean and mean, if you initially do it at all.

4 Social Marketing Best PracticesWith customers spending more of their online time on social networks, your next step should be obvious: market accordingly. That means courting customers on Facebook, Google+, Twitter or anyplace online where customers or potential aficionados of your products and services gather.

10 Chatter Tips Spark CollaborationChatter is changing. Here’s how to use the microblogging platform’s new features to actively drive better interactions not just between employees, but with your customers.

Beyond Black Friday: 7 CRM Efficiency CommandmentsLearn the best strategies for B2C manufacturers to focus increase efficiency, thus buying their R&D and product design teams time to develop The Next Big Thing.
