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Industries: Technology
Industries: Healthcare
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"Going forward, our projects will be far more process-orientated. That is where we will witness the real power and benefits of CRM because of its range from sales through service."
- Nigel Runnalls
Head of Information Technology
Norwich Union Healthcare
health insurance

Innoveer offers services focused on the following areas within the health insurance industry:
sales |  call center |  marketing |  cost reduction |  new product readiness |  portals |  member -centricity | CDHuser adoption

A wide range of issues, including an aging population, an intricate regulatory environment, an abundance of insurance options, and the number of treatable diseases, have complicated the selling and marketing of health insurance products and services. On top of that, supporting subscribers' demands for à la carte access to services because of consumer-driven health (CDH) issues, as well as ensuring compliance with HIPPA regulations in the U.S., the NHS in the UK, and a host of Dutch government regulations have added to health insurance executives' customer management issues.

Innoveer Solutions helps health insurance agents take advantage of CRM programs to access a wealth of subscriber-related information, help confused policyholders understand the nuances of the broad portfolio of available insurance options, and better navigate the increasingly difficult healthcare landscape. Numerous Innoveer clients – Group Health Incorporated and Dean Health Plan, to name a few – have proven that by automating customer-facing processes, they are able to increase overall sales effectiveness, in terms of accessing up-to-date sales and account data and delivering faster, more accurate customer service. Clients are also able to significantly reduce response times for Web and e-mail inquiries and improve sales cycles and lead management analysis.
“A Balancing Act for Sales Effectiveness”
Group Health Incorporated
Norwich Union Healthcare
Sales Effectiveness
Healthcare
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