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Industries: Technology
Industries: Healthcare
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"We didn't just buy ourselves a very good and reliable CRM system -- we also bought the total commitment of our field force, which has resulted in improved reporting and a better grip on our local market and customers."
- Arnoud Kromhout van der Meer
Director, Information Technology
Boehringer Ingelheim
pharmaceutical

Innoveer offers services focused on the following areas within the pharmaceutical industry:
sales |  call center |  marketing

Pharmaceutical companies face many challenges in successfully selling their products today, including selling a larger portfolio of drugs, handling a growing number of call points within hospitals and clinics, and facing heightened competition due to increased levels of marketing and advertising. To improve forecasting visibility, increase sales volume, and defend market share, sales executives must ensure high levels of user adoption - with SFA applications and sales methodologies - for complete data capture and accurate reporting. Given the individualistic nature of sales professionals and their aversion to administrative responsibilities, this is only possible if representatives believe in the value of sales tools in closing sales and increasing their individual sales results.

Innoveer partners with many pharmaceutical companies, such as Boehringer Ingelheim and Genzyme Corporation to assess current sales operations and business processes, find the correct balance between representatives and managers' data capture needs, and demonstrate true customer management outcomes - to ensure successful SFA systems that truly perform. By improving sales operations, organizations are able to increase individual sales performance, as well reduce administrative time, improve pipeline tracking and forecasting visibility, decrease administrative time, and improve consistency in tracking customer data for increased business intelligence.
“Winning the Customer Service 'Game'”
Genzyme Corporation
Boehringer Ingelheim
Sales Effectiveness
Healthcare
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